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Singapore | U.S. Beef Is The Best Steak In Town, Says Leading Business Newsp...

Published: Jun 19, 2006

Singapore

U.S. Beef Is The Best Steak In Town, Says Leading Business Newspaper

A feature story on delicious meals to celebrate Father’s Day that ran last week in Business Times, a leading paper in Singapore, deemed U.S. beef as the “best steak in town” and, thanks to information provided by USMEF, helped further educate readers on U.S. beef’s high quality and safety.

The article explained the differences between U.S. beef grades and pointed out that marbling makes U.S. beef superior to its competitors. The story encouraged readers to take their fathers for a U.S. beef dinner at leading American-based steakhouses like Morton’s and Lawry’s and other favorites like The Grill at Hillcrest and Angus Steak House.

The story also explained the strict conditions U.S. beef must meet for entry to Singapore, ensuring consumers of its safety. Singapore announced late January it was reopening to U.S. beef, lifting a BSE ban put in place December 2003.

U.S. beef and beef variety meat exports to Singapore through the first four months of this year were 90 metric tons valued at $407,000.

Singapore

U.S. Beef Is The Best Steak In Town, Says Leading Business Newspaper

A feature story on delicious meals to celebrate Father’s Day that ran last week in Business Times, a leading paper in Singapore, deemed U.S. beef as the “best steak in town” and, thanks to information provided by USMEF, helped further educate readers on U.S. beef’s high quality and safety.

The article explained the differences between U.S. beef grades and pointed out that marbling makes U.S. beef superior to its competitors. The story encouraged readers to take their fathers for a U.S. beef dinner at leading American-based steakhouses like Morton’s and Lawry’s and other favorites like The Grill at Hillcrest and Angus Steak House.

The story also explained the strict conditions U.S. beef must meet for entry to Singapore, ensuring consumers of its safety. Singapore announced late January it was reopening to U.S. beef, lifting a BSE ban put in place December 2003.

U.S. beef and beef variety meat exports to Singapore through the first four months of this year were 90 metric tons valued at $407,000.