Russia | USMEF Report Identifies U.S. Pork Opportunities | A new USMEF repor...
Russia
USMEF Report Identifies U.S. Pork Opportunities
A new USMEF report identifies significant opportunities for U.S. pork in Russia and what the U.S. pork industry can do to capitalize on these opportunities. Funded by the Illinois Soybean Association, the research team was led by USMEF Director of Central & South America and Global Strategic Coordination Ricardo Vernazza-Paganini.
While the Russian market is expanding, U.S. pork exports do face challenges because of significant competition from Brazil and the European Union. There is also a growing domestic pork industry, and Russian pork quotas that are expected to be eliminated in 2009 will likely increase international competition, the report states.
Brazil represented 51 percent of Russian pork imports in 2005, up from just 5.3 percent in 2000. Last year the Russian market for pork and pork variety meat was the sixth largest market for the United States, accounting for about 2.4 percent of the total, valued at about $72.3 million.
Specific actions could be taken by U.S. companies to capture more of the Russian pork market, the report states. Expansion into the retail and hotel restaurant trade is an option as is expanding product lines to better interest Russian consumers. Elimination of the carcass-by-carcass trichina testing requirement under the Russian WTO Accession Agreement also will help expand opportunities.
For more information, see Russian Pork Market: Benchmarking the Competition.
Russia
USMEF Report Identifies U.S. Pork Opportunities
A new USMEF report identifies significant opportunities for U.S. pork in Russia and what the U.S. pork industry can do to capitalize on these opportunities. Funded by the Illinois Soybean Association, the research team was led by USMEF Director of Central & South America and Global Strategic Coordination Ricardo Vernazza-Paganini.
While the Russian market is expanding, U.S. pork exports do face challenges because of significant competition from Brazil and the European Union. There is also a growing domestic pork industry, and Russian pork quotas that are expected to be eliminated in 2009 will likely increase international competition, the report states.
Brazil represented 51 percent of Russian pork imports in 2005, up from just 5.3 percent in 2000. Last year the Russian market for pork and pork variety meat was the sixth largest market for the United States, accounting for about 2.4 percent of the total, valued at about $72.3 million.
Specific actions could be taken by U.S. companies to capture more of the Russian pork market, the report states. Expansion into the retail and hotel restaurant trade is an option as is expanding product lines to better interest Russian consumers. Elimination of the carcass-by-carcass trichina testing requirement under the Russian WTO Accession Agreement also will help expand opportunities.
For more information, see Russian Pork Market: Benchmarking the Competition.