Farm Journal's PORK on U.S. Pork in Mexico's Convenience Stores

Jennifer Shike of Farm Journal's PORK magazine interviewed Gerardo Rodriguez, USMEF marketing director for Mexico, Central America and the Dominican Republic, for a feature article on the expanded presence of U.S. pork in Mexico's convenience stores. The article also touches on development of value-added pork products for the Mexican market and the use of social media for consumer outreach.

Read the full article online.