Middle East | U.S. Beef Draws In Chefs And Buyers At Food Show | USMEF Direc...

Middle East

U.S. Beef Draws In Chefs And Buyers At Food Show

USMEF Director, Europe, Russia and the Middle East John Brook is at the HORECA trade show in Beirut this week to meet with traders and buyers from the region. The show is a great opportunity for the new USMEF director to utilize his more than 20 years market and trading experience.

U.S. beef is getting impressive exposure and is attracting extensive interest from chefs and food buyers at the food show that started Tuesday and runs through Friday.

Many visitors have stopped at the USMEF booth to first learn about U.S. beef or to gather more specific information.

Serving the hospitality and foodservice industries, HORECA offers a range of products from nearly 300 exhibitors, complemented by a full schedule of educational sessions, networking opportunities and special events. It is expected to draw about 15,000 professionals from around the region.

Middle East

U.S. Beef Draws In Chefs And Buyers At Food Show

USMEF Director, Europe, Russia and the Middle East John Brook is at the HORECA trade show in Beirut this week to meet with traders and buyers from the region. The show is a great opportunity for the new USMEF director to utilize his more than 20 years market and trading experience.

U.S. beef is getting impressive exposure and is attracting extensive interest from chefs and food buyers at the food show that started Tuesday and runs through Friday.

Many visitors have stopped at the USMEF booth to first learn about U.S. beef or to gather more specific information.

Serving the hospitality and foodservice industries, HORECA offers a range of products from nearly 300 exhibitors, complemented by a full schedule of educational sessions, networking opportunities and special events. It is expected to draw about 15,000 professionals from around the region.