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Mexico | USMEF Technical Director Conveys U.S. Meat Benefits At University Pr...

Published: Apr 13, 2007

Mexico

USMEF Technical Director Conveys U.S. Meat Benefits At University Program

USMEF Mexico Technical Director Nelson Huerta recently presented the “Importance of Quality and Food Safety of Meat Products” at an agricultural graduate program at the University of Chapingo.

This activity is part of an overall USMEF strategy to build good relationships with key policy makers and those who provide them advice in order to maintain or improve market access for U.S. red meat in Mexico. The University of Chapingo is highly regarded in Mexico, and its advice is often sought by policy makers, especially by members of Congress.

Huerta told the group that U.S. red meat quality and food safety is recognized by Mexican consumers as a benchmark. And, he said, these high standards have acted to encourage Mexican producers to deliver similar improvements in their products, benefiting everyone along the Mexican food chain.

Along with this additional focus on quality, he noted that NAFTA helped to reduce Mexico’s agricultural trade deficit with the United States from 11 percent of total two-way agricultural trade in 1993 (the year prior to NAFTA implementation) to just 6 percent by 2006.

Mexico

USMEF Technical Director Conveys U.S. Meat Benefits At University Program

USMEF Mexico Technical Director Nelson Huerta recently presented the “Importance of Quality and Food Safety of Meat Products” at an agricultural graduate program at the University of Chapingo.

This activity is part of an overall USMEF strategy to build good relationships with key policy makers and those who provide them advice in order to maintain or improve market access for U.S. red meat in Mexico. The University of Chapingo is highly regarded in Mexico, and its advice is often sought by policy makers, especially by members of Congress.

Huerta told the group that U.S. red meat quality and food safety is recognized by Mexican consumers as a benchmark. And, he said, these high standards have acted to encourage Mexican producers to deliver similar improvements in their products, benefiting everyone along the Mexican food chain.

Along with this additional focus on quality, he noted that NAFTA helped to reduce Mexico’s agricultural trade deficit with the United States from 11 percent of total two-way agricultural trade in 1993 (the year prior to NAFTA implementation) to just 6 percent by 2006.