Japan | U.S.  Beef For USMEF-Costco Promotion Clears Customs In Tokyo | U.S....

Japan

U.S.  Beef For USMEF-Costco Promotion Clears Customs In Tokyo

U.S. beef destined for use in a USMEF retail promotion at Costco warehouse stores in Japan arrived in Tokyo and cleared customs with no problems, it was reported Tuesday (Aug. 8). Approximately 340 boxes of U.S. beef were opened and inspected to ensure the meat adhered to the export verification program set by Japan.

USMEF is working with Costco, which operates five stores in Japan, to help promote the safety and quality of U.S. beef, with a three-week promotion starting Thursday (Aug. 10).

USMEF launched its We Care consumer campaign last Friday (Aug. 4) as a response by the U.S. beef industry to the wishes of Japanese consumers for products that adhere to Japanese standards. USMEF plans to use the We Care campaign at Costco to reintroduce U.S. beef to consumers and to assure its safety.

Japan

U.S.  Beef For USMEF-Costco Promotion Clears Customs In Tokyo

U.S. beef destined for use in a USMEF retail promotion at Costco warehouse stores in Japan arrived in Tokyo and cleared customs with no problems, it was reported Tuesday (Aug. 8). Approximately 340 boxes of U.S. beef were opened and inspected to ensure the meat adhered to the export verification program set by Japan.

USMEF is working with Costco, which operates five stores in Japan, to help promote the safety and quality of U.S. beef, with a three-week promotion starting Thursday (Aug. 10).

USMEF launched its We Care consumer campaign last Friday (Aug. 4) as a response by the U.S. beef industry to the wishes of Japanese consumers for products that adhere to Japanese standards. USMEF plans to use the We Care campaign at Costco to reintroduce U.S. beef to consumers and to assure its safety.