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Japan | Parents And Children Learn To Cook U.S. Pork Together | USMEF helped...

Published: Aug 01, 2007

Japan

Parents And Children Learn To Cook U.S. Pork Together

USMEF helped parents and their children, some who had never cooked before, how to make a well-balanced and tasty meal that included U.S. pork. USMEF worked with Maruetsu, a large retail chain, to promote U.S. pork and advertise the cooking class, which was held July 31 in Urawa, a city in the greater Tokyo area.

Mayumi Akiyama, a cooking school instructor and dietician, taught two easy recipes using U.S. pork to nearly 20 parent-child pairs at the class. She stressed to the children that it is important to pay attention to what you eat to ensure they have energy to play and nutrition to grow.

The children cooked the dishes with assistance from their parents. Afterward, they tasted the dishes they prepared, which brought big smiles to their faces. Many parents said the class was very enjoyable and they would like to participate in a USMEF parent-child cooking class again.

“Demand for the class was extremely high and due to the limited class size, we had to turn away many parents and children who wanted to attend,” said USMEF Japan Director Greg Hanes. “Working with Maruetsu helped create a much stronger link between the retailer and U.S. pork, which increases consumer confidence and loyalty to the product.”  

Many parents said they were impressed by the tenderness, taste and juiciness of U.S. pork and appreciated learning about its nutritional value, making them comfortable serving it to their children.

This event helps promote U.S. pork as an everyday protein source that is versatile and delicious for families.

Japan

Parents And Children Learn To Cook U.S. Pork Together

USMEF helped parents and their children, some who had never cooked before, how to make a well-balanced and tasty meal that included U.S. pork. USMEF worked with Maruetsu, a large retail chain, to promote U.S. pork and advertise the cooking class, which was held July 31 in Urawa, a city in the greater Tokyo area.

Mayumi Akiyama, a cooking school instructor and dietician, taught two easy recipes using U.S. pork to nearly 20 parent-child pairs at the class. She stressed to the children that it is important to pay attention to what you eat to ensure they have energy to play and nutrition to grow.

The children cooked the dishes with assistance from their parents. Afterward, they tasted the dishes they prepared, which brought big smiles to their faces. Many parents said the class was very enjoyable and they would like to participate in a USMEF parent-child cooking class again.

“Demand for the class was extremely high and due to the limited class size, we had to turn away many parents and children who wanted to attend,” said USMEF Japan Director Greg Hanes. “Working with Maruetsu helped create a much stronger link between the retailer and U.S. pork, which increases consumer confidence and loyalty to the product.”  

Many parents said they were impressed by the tenderness, taste and juiciness of U.S. pork and appreciated learning about its nutritional value, making them comfortable serving it to their children.

This event helps promote U.S. pork as an everyday protein source that is versatile and delicious for families.