USMEF in the News
RFD-TV Segment on USMEF’s Work with Home Meal Replacement Sector
RFD-TV’s Market Day Report recently featured interviews with USMEF President and CEO Dan Halstrom and Asia Pacific VP Jihae Yang on the rapidly growing popularity of home meal replacement (HMR) items. They discuss USMEF’s efforts to work with HMR companies to develop value-added dishes and concepts utilizing U.S. pork and beef.
Watch the segment HERE.
AgDay Details First Quarter Pork and Beef Export Results
In separate segments, AgDay TV host Clinton Griffiths recently detailed the first quarter export results for U.S. pork and beef. The segments, which are available below, feature comments from USMEF President and CEO Dan Halstrom.
Promotion of Underutilized Beef Cuts Featured on AgDay, U.S. Farm Report
Recent editions of AgDay TV and U.S. Farm Report featured comments from USMEF President and CEO Dan Halstrom of the promotion of underutilized cuts of U.S. beef in international markets. Watch the segments below:
USMEF Discusses Potential Trade Obstacle in Panama in National Hog Farmer
In a guest column for National Hog Farmer magazine, USMEF discusses a decree published by the government of Panama that would place a cap on the country’s annual pork imports. USMEF explains that this policy would violate the terms of the U.S.-Panama Trade Promotion Agreement and could be very disruptive for U.S. exporters and their customers in Panama.
Read the article HERE.
Dan Halstrom Discusses Colombia’s Restrictions on U.S. Beef on RFD-TV
Following Colombia’s decision to restrict imports of U.S. beef due to findings of highly pathogenic avian influenza in lactating dairy cows, USMEF President and CEO Dan Halstrom joined RFD-TV news anchor Suzanne Alexander to discuss the issue. Halstrom explains the harmful impact of these restrictions and details efforts by the U.S. government to engage with Colombian officials and resolve the impasse as soon as possible.
Watch the segment HERE.
BEEF Magazine: Dan Halstrom Reports on Business Climate in Japan
In a guest column for BEEF Magazine, USMEF President and CEO Dan Halstrom reports on the challenging business climate U.S. beef currently faces in Japan. But Halstrom notes that a surge in tourism has recently provided some positive momentum in the Japanese market, especially in the foodservice sector.
Read the article HERE.
Dan Halstrom Highlights Latest Export Results on This Week in Agribusiness
USMEF President and CEO Dan Halstrom recently joined This Week in Agribusiness host Mike Pearson for a discussion of the latest export results for U.S. pork and beef. Halstrom also details efforts to promote underutilized beef cuts as the U.S. industry looks to fulfill buyers’ needs during a time of lower beef production.
Watch the segment HERE.
Spam Musubi Featured in Kyodo News Visual Stories
USMEF has previously reported on the success of Spam musubi, a snack and lunch food with Spam as a primary ingredient, at Family Mart convenience stores and other food outlets in Japan. The dish was recently featured in Kyodo News, as part of a visual stories feature.
Read the article HERE.
Coverage of Central America’s Surging Demand for U.S. Pork
Many ag media outlets featured coverage of USMEF’s efforts to expand demand for U.S. pork in Central America. The report included an update from Lucia Ruano, USMEF representative in the region, on consumer education programs – funded by USDA and the National Pork Board – that have helped bolster U.S. pork’s presence in the retail and foodservice sectors. Coverage included:
Coverage of USMEF’s Involvement in USDA Trade Mission to Korea
USMEF recently assisted in arranging activities for the delegation taking part in a USDA trade mission to South Korea, which was led by Under Secretary for Trade and Foreign Agricultural Affairs Alexis Taylor. Highlights from the trade mission included tours of an E-Mart Traders Wholesale Club and a Lotte Mart store, where delegates observed in-store sampling promotions of U.S. beef and pork. USMEF staff also participated in a USDA-led roundtable discussion about the Korean market.
Coverage is available from:
Nebraska Rancher Rosemary Anderson Featured on Successful Farming Podcast
Nebraska rancher and former USMEF Executive Committee member Rosemary Anderson was recently the featured guest on Successful Farming’s 15 Minutes with a Farmer podcast. One of the topics Anderson addresses is the importance of being involved with industry organizations, recapping how much she learned through her leadership positions with USMEF, the Nebraska Beef Council and Nebraska Cattlemen.
Listen to the podcast HERE.
USDA Radio: USMEF’s Matt Copeland on Angola Trade Mission
USMEF Africa Representative Matt Copeland was featured on a USDA Radio report, discussing the agency’s recent agribusiness trade mission to Angola and the potential this market holds for U.S. red meat exports.
Listen to the segment HERE.
Pictured: USMEF Africa Representative Matt Copeland (right) speaks with USDA Deputy Secretary Xochitl Torres Small (center) during the USDA trade mission to Angola
